Intel | Leviathan

Client – 5D
Type – Previs, Techvis
Director – Alex McDowell

Live Augmented Reality Experience

Alex McDowell approached Proof to help visualize a live, augmented reality event that would take place during Intel’s 2014 CES keynote address. The goal of the work was to find the ideal scale, speed, and motion for the whale within the auditorium, then map out key vantage points for the AR experience. Proof's work helped identify the location of hot spots where audience members could see the whale using AR-enabled tablets.