Burberry | Regent St.

Client – 5D
Type – Previs
Director – Michael Gracey

Live Event / Film

Proof was hired by 5D to help design a hybrid event that was part film and part live-event. On the film side, our artists created a fictitious London and staged a time-travelling love story that charted the history of the Burberry brand from past to present. During the final act of the film there is a transition from filmed event to a live show celebrating the opening of Burberry’s flagship store in London.